Marketing Manager - Glue & Brands

About Us:

Accent Group Limited is the leading digitally integrated retail and distribution business in the Apparel and Footwear performance and lifestyle market in Australia and New Zealand. With over 700+ stores, 33 brands and over 35 online platforms. Our brands include; Glue, Platypus, Skechers, Hype DC, Vans, Dr. Martens, Subtype, The Athletes Foot, CAT, Merrell, The Trybe, Pivot, Timberland, Stylerunner, Palladium, Stance, Saucony, EXIE & 4Workers!

Housing an extensive collection of iconic global brands, we pride ourselves on stocking the latest and greatest footwear and apparel. Our ranges are carefully selected so you can find a treasured iconic style or a newly engineered silhouette. At Accent Group, we value your ability to express your own personal style. Our Sneakers. Your story!
 

About the role: 

We have an exciting role available for a Marketing Manager to join our Glue Team. Reporting to the Head of Brand, Marketing & Ecommerce, your responsibilities will include developing and championing our brand externally and internally. We are looking for someone with vision, drive and a passion all things fashion.

Your key responsibilities will include:

• Work collaboratively with the content team to develop 360 campaigns with consistent execution through all channels
• Ownership of Strategic Marketing Planning including brand strategy, brand vision and proposition
• Build and manage the marketing calendar across 2 countries (AU+NZ) and ensure it aligns with key business objectives
• Lead the PR/Influencer and communications strategy for the organisation, building on a proactive and reactive approach
• Develop, integrate, and drive marketing plans with a focus on brand and acquisition strategies
• Work collaboratively with brand partners to build go-to-market campaigns and manage co-op budgets that align with the Glue Store business objectives
• Report back to brand partners on results from collaborations
• Take the lead in managing and growing our influencer strategy by building strong relationships with talent and agents
• Growing our customer base, increasing retention, and enhancing the customer experience across all channels.
• Work in conjunction with Head of Marketing, Brand & Ecomm on Customer, CRM and Brand strategic projects

To succeed in this role, you will need to have:

• Minimum 3 yrs. experience in a similar role
• Tertiary Qualifications in Commerce- Marketing/ Communications/ PR or related discipline
• A strong track record in developing a compelling brand, marketing, and customer propositions
• Digital Marketing and Ecommerce experience
• Wholesale experience (desired)
• Project Management
• Demonstrated Team Management- coaching, leading and developing
• Exceptional communication skills, including writing, presenting, negotiating and influencing
• High level relationship building, interpersonal and stakeholder management (internal and external capabilities)

• Affiliation with Accent Group Core values and “Make It Happen” attitude.

COVID-19 Candidate & Customer Update: We are committed to the health and safety of our teams, customers & the community. We have implemented a range of new health and safety measures across our stores, offices & warehouse including protective equipment, signage and social distancing procedures. During this time we may conduct our recruitment processes over phone or via digital channels. These measures are designed to slow the spread of COVID-19 and help protect our Communities.
 

At Accent Group Limited we are committed to creating an inclusive workplace that promotes and values diversity and inclusion. We believe in the diversity of our people across age, gender, identity, race, sexual orientation, ethnicity, physical and mental ability. We strive on creating an equal employment environment where everyone from any background can be themselves.

The Accent Group acknowledges, and pays respect, to the Traditional Owners and ongoing custodians of the land. The Aboriginal and Torres Strait Islander and Maori people.