IT'S prime advertising space that will guarantee nationwide exposure on an array of media platforms.
Contact Newcastle Jets chief executive Lawrie McKinna if you're interested.
Less than two weeks before their first game in the 2019-20 A-League season, the Jets are still searching for a naming-rights sponsor for the front of their home kit.
Inspirations Paint will again feature on their away strip, for the fourth consecutive season, while O'Neills Tyres and Autocare have secured training-kit signage.
But pride of place on Newcastle's new-look home jersey remains up for grabs, and the expected asking price of $300,000 to $400,000 would appear cheap at half the price, compared to the reported $900,000 a season A-League champions Sydney FC reportedly receive from The Star casino.
McKinna said the Jets were "in talks with one group at the moment" and "ideally" would have a sponsor in place before the first home game, against Adelaide on Saturday, October 26.
But he added: "We're open to offers".
For their first two seasons under the ownership of Chinese billionaire Martin Lee, the Jets advertised his company, Ledman Group, on their home kit.
Last season they started with the Ledman logo before signing a deal for the final four home games with Queensland-based property-development company Privium Homes.
"Obviously we can always put Ledman on there again," McKinna said.
"But we're trying to leave it open as long as we can, and hopefully companies notice there is a vacancy and think that's an opportunity for them to get their name out there."
Of the 11 clubs at this week's season launch, Newcastle and Adelaide were the only two not to feature major sponsors on their kit.
McKinna said it was a tough market to crack but dividing the sponsorship properties made it more affordable for prospective sponsors.
"Regional clubs struggle to get the big-end sponsors, so it helps to break it up," he said.
"Even some of the bigger clubs have been doing it that way as well. Melbourne Victory have done it in the past. They had a home-shirt sponsor and an away-shirt sponsor at one stage."
Attracting a major sponsor is not a new dilemma for the Jets. Former owners Con Constantine and Nathan Tinkler both advertised their own companies on the jerseys during their tenures.
McKinna felt sponsors would receive value for money, receiving exposure not only in Newcastle media outlets but also via Foxtel and free-to-air TV coverage on the ABC.