HUNTER businesses and households are being urged to get behind a new recycling campaign that will raise funds for the needy.
Amid drought and bushfires, and as many people feel under financial pressure in the lead-up to Christmas, Cardiff RSL and Vinnies Bulk Container Deposit Centre have launched the Recycle for Regional Australia program.
Cardiff RSL's people, culture and community manager Karen McCraw said the idea of the program - which will recycle cans and bottles for cash - was to help businesses and people contribute funds more easily to those in need.
"We all want to contribute in some way and while clothing donations and such are important for the charities who support towns, money is what they are calling out for," she said. "[This program] is about utilising what we have sustainably, and people feeling like they can do something - even if they don't have money.
Mrs McCraw said Cardiff RSL had taken its used drinks cans and bottles in the past six months and raised $500 that it had put towards staff rewards and extra events.
However, it had now decided to direct the cash to four different local charities - St Vincent de Paul, Rural Aid and the Salvation Army.
She said businesses who join the program can set up a business account at Vinnies Bulk Container Deposit Centre, and individuals could simply recycle their material and donate the sum to their chosen cause.
"People in regional Australia are resilient, but we have to help our fellow communities," she said.
Mrs McCraw said the program was designed to make it easy for people to help.
"I think people are feeling quite out of control and really anxious and not feeling like they are contributing and that's our biggest problem - they don't know where to go," she said. "We are all feeling like we not doing enough, this is saying let's look at what we have, and what we can do."
Deposit centre supervisor Rob Monkley said businesses or individuals wanting to take part in the program can call the centre on 4954 5968 or email firstname.lastname@example.org.